If you’re involved with print and e-media, PBI offers services and products for both print/media customers and manufacturers.
Consulting
As an expert in print buying issues and characteristics, Margie Dana is a leading consultant for companies that market to these buyers. Since the mid-80’s, Margie’s worked in the industry in print production management. As an insider who immerses herself in all-things-print and e-media, she’s qualified to consult with companies seeking guidance and new direction.
- Are you a printing company with a sales force that is new?
- Are you a paper mill or merchant that wants to reach customers more effectively?
- Are you a business that is clueless about how to shape your print procurement policies?
- Is your new print manufacturing business in need of a customer communication strategy and program?
Margie’s well known in the field as a professional who ‘gets’ the customer perspective. For consulting inquiries, write to mdana@printbuyersinternational.com.
Market Research
Market research is one of our newest PBI services. Our resources include large databases of professional print customers and print providers. PBI databases are maintained rigorously; we mail to them at least once a year.
PBI is available to conduct market research on trends, practices and characteristics of both print buying and print sourcing communities. We help develop surveys to these communities and analyze the results.
Please contact us for more information at 617-730-5951 or info@printbuyersinternational.com
Coaching
Margie coaches new print sales reps who have little or no background in the industry. Inquire about her coaching program and to discuss rates. With Margie’s help, your new sales reps will be brought up to speed on the print buying market in a matter of hours.
Content Development
Writing comes as easily to Margie Dana as does breathing. She’s written her weekly enewsletter, Margie’s Print Tips, since 1999. She’s an avid and active participant in Twitter, LinkedIn and Facebook. She’s even been accused of writing in her sleep.Just kidding.
Currently, Margie is a columnist for Printing Impressions magazine, as well as a blogger for their online presence at www.piworld.com. In the past, she’s written for American Printer, Printing News, and several international trade publications.
Professional writing that’s effective and entertaining is one of Margie’s calling cards.
Whether you need site work written, an email newsletter created, knock-your-socks-off marketing materials developed or articles ghost written, chances are good that Margie would be your best hire ever.
Get in touch at 617-730-5951 or email her at mdana@printbuyersinternational.com.
Event Production
We have produced events of all sizes for printers and print buyers for over a decade. If you want to hold an event to attract print customers, get in touch with us!
We have experience with all of the following types of events:
- Multi-day conferences
- Single-day conferences
- VIP breakfast meetings
- Dinner programs
- Networking meetings
- Boot camps for print customers, print designers, and printers
- Panel discussions
